tvScientific

Performance TV Advertising Platform

Senior Account Manager

Full TimeRemoteTeam 51-200Since 2020Company SiteLinkedIn

Location

California

Posted

12 hours ago

Salary

$92.0K - $189.3K / year

Bachelor Degree5 yrs expEnglish

Job Description

• Lead and manage a portfolio of key client accounts, spanning various industries including retail, leisure, and tech-adjacent sectors. • Launch, serve, and optimize campaigns for clients, ensuring maximum ROI and campaign success. • Proactively pick up the phone and engage in meaningful conversations with customers and agencies about digital media, including CTV advertising. • Develop and execute strategic account plans to drive revenue growth, retention, and expansion opportunities within existing client accounts. • Identify and capitalize on upsell and cross-sell opportunities, leveraging your digital media and advertising experience to maximize revenue potential. • Collaborate closely with internal teams, including sales, product, and support, to ensure seamless execution of client campaigns and initiatives. • Monitor and analyze campaign performance metrics, providing insights and recommendations to optimize client campaigns and drive superior results. • Act as a trusted advisor to clients, providing expert guidance, industry insights, and best practices to help them achieve their advertising objectives. • Stay informed about industry trends, market dynamics, and competitive landscape to anticipate client needs and proactively address challenges. • Provide mentorship and support to junior account management team members.

Job Requirements

  • Extensive experience (5+ years) in sales or account management in the digital advertising or performance marketing industry.
  • Strong understanding of the digital media and advertising landscape, with experience talking to customers and agencies about digital media, including CTV advertising.
  • Experience with digital media platforms, MMPs, or supporting tools, working with major agencies.
  • Strong comfortability with data, with the ability to analyze campaign performance metrics and provide actionable insights.
  • Curious mindset with a propensity to ask a lot of questions and seek opportunities for growth.
  • Exceptional communication and interpersonal skills, with the ability to build rapport, influence stakeholders, and navigate complex client relationships.
  • Comfortable picking up the phone and engaging in conversations with customers and agencies about digital media.
  • Strategic thinker with the ability to develop and execute account plans, identify opportunities, and drive initiatives to achieve business objectives.
  • Results-driven and customer-focused, with a passion for delivering exceptional service and value to clients.
  • Bachelor's degree in business, marketing, advertising, or related field.
  • You May Also Have
  • MBA or advanced degree in business or related field.
  • Experience working with enterprise-level clients or agencies, managing complex accounts and large budgets.
  • Certifications or training in digital advertising platforms, performance marketing, or related disciplines.

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