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Role Description

This role involves designing, building, and deploying high-priority, AI-enabled workflows across various systems.

• Rapidly architect and implement complex automation workflows primarily utilizing advanced Zapier features (including Code Steps, Zapier Tables, and Webhooks) to streamline critical agency functions.
• Integrate and productionize AI tools (OpenAI GPT or custom LLM endpoints) into workflows to automate key business processes.
• Focus on immediate process streamlining in areas like Co-op billing, data-driven reporting automation, Monday.com, onboarding, and lead nurturing pipeline synchronization across platforms (e.g., Salesforce integration).
• Independently configure and manage 3rd party business application integrations using advanced API configurations and webhooks (REST, OAuth, JSON handling) across our AdTech stack.
• Produce clear, robust, and detailed technical documentation for all delivered automations. Provide necessary knowledge transfer and training to internal operational teams before the engagement concludes.
• Ensure all deployed automations are robust, highly available, and error-tolerant, maintaining a high standard of data integrity across all systems.
• Collaborate with internal teams to identify repetitive tasks and opportunities for automation.
• Stay ahead of the curve with new AI and automation tools and proactively suggest new ways to improve efficiency.

Qualifications

• Bachelor’s or master’s degree in computer science or related field (or equivalent practical experience).
• 5+ years of demonstrable, hands-on experience in workflow automation, with a portfolio showcasing advanced Zapier implementations (e.g., use of Code Steps, complex data transformation within Zaps).
• Proven expertise in designing and implementing API integrations (REST, Webhooks, OAuth, JSON handling).
• Expert-level understanding of the MarTech/AdTech ecosystem (e.g., Salesforce, Google Marketing Platform, Trade Desk etc.).
• Deep experience specifically integrating Generative AI APIs (e.g., OpenAI API, custom LLMs) into automated business workflows.
• Basic understanding about AI Agents.
• Strong technical proficiency in a programming language such as Python or JavaScript to script custom logic within automation platforms.
• Exceptional ability to translate complex, unstructured business needs into logical, documented, and production-ready automated workflows.

Company Description

Goodway Group is an independent and remote-first media and marketing services firm with a 90+ year history, recognized as one of AdAge's 2025's BEST PLACES TO WORK.

• Leading data-driven and technology-enabled digital media and marketing services firm.
• Diverse team of digital strategists, media practitioners, technologists, and data scientists.
• Honored with multiple awards for innovative marketing technology and impactful work.
• Certified service partner to The Trade Desk.