• Plan, launch, and manage paid advertising campaigns on Meta Ads and Google Ads • Monitor campaign performance daily and optimize based on KPIs and data insights • Conduct audience research, competitor analysis, and performance tracking • Implement A B testing strategies for creatives, copy, and targeting • Manage budgets efficiently to maximize ROI • Create clear and structured performance reports • Collaborate with internal team members through Slack and Monday • Develop ad creatives or coordinate creative needs using Canva • Maintain organized documentation using Google Suite • Troubleshoot underperforming campaigns and identify growth opportunities