• Design end-to-end Salesforce architecture solutions for complex business requirements, focusing on custom development (Apex, Lightning Components, Integrations). • Lead architectural reviews and set technical standards for scalable and high-performing Salesforce implementations. • Provide technical leadership and mentorship to Salesforce developers and admins. • Design business processes involving objects with a high volume of custom fields, ensuring usability, performance, and maintainability. • Architect workflows and automation for data-intensive and document-intensive operations, including generation, storage, e-signature, OCR, and secure sharing. • Collaborate with stakeholders to analyze and streamline business workflows, reducing manual interventions through Salesforce automation and integrations. • Translate business needs into well-architected solutions that leverage native Salesforce features and custom development where necessary. • Collaborate with business analysts, product owners, and technical teams to define system architectures, data models, and integration strategies. • Lead technical design sessions, creating detailed design documentation and architecture artifacts. • Oversee development lifecycle, including custom object modeling, Apex development, Lightning Web Components (LWC), APIs, and integrations with third-party systems. • Ensure reliable, scalable integrations between Salesforce and other enterprise platforms. • Ensure quality assurance via code reviews, unit testing, and adherence to secure coding practices. • Partner with enterprise architecture and infrastructure teams to align Salesforce architecture with enterprise standards. • Recommend and implement innovative Salesforce technologies (e.g., Experience Cloud, AI/ML, Flow Orchestration) to enhance business processes. • Evaluate technical debt and lead efforts to modernize legacy implementations.