• Lead ABM Strategy & Execution • Build and scale an ABM engine that drives engagement, pipeline, and revenue. • Partner with sales to identify target accounts and align on joint plays that accelerate deal velocity. • Track performance and tell the story of ABM’s impact through data-driven insights. • Orchestrate cross-channel campaigns that hit the right audiences at the right time. • Collaborate with marketing leaders across demand generation to ensure ABM and campaign programs sync with pipeline goals. • Ensure every event ties into ABM and demand gen initiatives to maximize ROI. • Own the strategy and flawless execution of events. • Lead agency operations for the management and execution of email automation - (Pardot), optimizing workflows, nurture streams, and reporting to align to the ABM strategy and execution. • Drive efficiency and data integrity across the tech stack in partnership with demand marketing and Sales Operations.