• Lead Generation: Build and execute multi-channel outbound sequences (email, phone, LinkedIn) using sales engagement platforms to proactively identify sales opportunities. • Lead Qualification: Conduct structured qualification calls to assess ICP fit, buying intent, and key qualification criteria for both inbound and outbound leads. • Relationship Building: Develop and nurture relationships with multiple buying personas at Financial Institutions and FinTechs, understanding their needs and tailoring your presentation of Form3's solutions accordingly. • Sales Pipeline Management: Maintain accurate records of activity, qualification notes, and pipeline metrics in Salesforce and engagement tools. • Market Research: Stay informed about industry trends and competitor activities to ensure alignment to Form3’s strategy, and identify possible market opportunities. • Collaboration: Work closely with our Sales and Marketing teams to refine messaging, targeting, and pipeline strategy.