Hightouch
Sync customer data from your warehouse into the tools your business teams rely on.
Product Marketing Manager, Partnerships
Location
California
Posted
32 days ago
Salary
$130K - $145K / year
Bachelor Degree3 yrs expEnglish
Job Description
• Partner Relationship Building: Cultivate and maintain strong relationships with key partners, understanding their business objectives and aligning marketing efforts to drive mutual success.
• Product Positioning: Help create and define differentiating positioning for our products and solutions, tailored for each partner.
• Campaign Development: Plan and execute strategic joint marketing campaigns, sales plays, and co-branded initiatives with partners to raise brand awareness and generate revenue.
• Content Collaboration: Develop compelling marketing content with and for partners, including blogs, conference presentations, webinars, and other collateral that demonstrate the value of our joint solutions.
• Sales Enablement: Develop training, resources, and sales plays to enable the partner's sales teams to effectively promote and sell our products and services.
Job Requirements
- 3-5 years of experience in product marketing, preferably in B2B SaaS.
- GTM Skills: Proven experience in developing and executing go-to-market strategies for new product launches, including planning, coordination, and execution.
- Storytelling: Proficient in turning complex, technology-heavy topics into digestible, compelling stories that resonate with target audiences.
- Communication Skills: Excellent written and verbal communication skills, with a talent for crafting clear, persuasive messaging.
- Technical Product Positioning: Ability to understand and clearly articulate the technical aspects and benefits of our products to both technical and non-technical audiences.
- Organization: Strong project management skills with the ability to manage multiple initiatives simultaneously.
Benefits
- meaningful equity compensation in the form of ISO options
- early exercise and a 10-year post-termination exercise window