• New Business Development (100% Hunting) Identify, target, and win new enterprise retail accounts nationwide. • Build and execute a strategic go‑to‑market and territory plan focused exclusively on net-new logo acquisition. • Engage senior retail decision-makers through proactive outreach, networking, and industry events. • Tailor messaging and solution positioning to each retailer’s operational and strategic priorities. • Enterprise Sales Execution Lead full-cycle enterprise sales engagements from prospecting through contract closure. • Deliver compelling presentations and solution demonstrations showcasing Badger’s automation and analytics capabilities. • Build strong relationships with C-suite leaders, operations executives, merchandising teams, and digital transformation leaders. • Manage long, complex sales cycles involving cross-functional coordination and multi-million-dollar deal structures. • Cross-Functional Collaboration Partner with engineering, product, marketing, commercial, and operations teams to ensure alignment on feasibility and customer needs. • Provide customer and market insights that support product direction and strategic planning. • Drive internal coordination for pilots, technical evaluations, trials, and deployment planning. • Market & Industry Expertise Maintain a deep understanding of large-scale retail operations and challenges, including labor constraints, pricing accuracy, hazard detection, shelf visibility, and inventory performance. • Stay current on trends in retail automation, robotics, AI, and in-store data intelligence. • Represent Badger Technologies at conferences, trade shows, and executive forums.