• We’re looking for a Marketing Manager who can help bring more people to our client's website and turn visitors into leads. • Your main focus will be on improving how the client's site show up online (SEO) and managing paid ads (PPC) across different platforms. • Review website performance regularly to understand where visitors come from and what content they engage with. • Identify new topics people are searching for and work with the team to create helpful, relevant content. • Improve existing pages so they appear higher on search engines and attract more visitors. • Monitor how search engines interact with the site and ensure all pages are easy to find and navigate. • Track keyword ranking progress and overall search performance. • Keep the website structure, links, and sitemaps updated to support better visibility. • Research competitors to find opportunities for improvement and growth. • Build the website’s credibility online by securing mentions from reputable sites and directories. • Stay updated on the latest search trends and Google updates to keep strategies effective. • Manage and optimize online ad campaigns to increase clicks, leads, and conversions while staying within budget. • Continuously improve ad performance by testing messages, adjusting targeting, and monitoring cost efficiency. • Track leads generated from ads—including calls, contact forms, chats, and other sign-ups—to understand which efforts drive results. • Review performance across different devices (mobile, desktop, tablet) and adjust strategies accordingly. • Prepare monthly reports showing results, trends, and recommendations for improvement. • Collaborate with the team to plan and publish blogs, short videos, social posts, and website updates. • Suggest content topics based on what users are searching for and what’s performing well online. • Support online brand presence by keeping business profiles updated and encouraging reviews. • Compile monthly performance reports covering website traffic, leads, and overall campaign results. • Use data to identify trends and recommend new ideas or improvements. • Ensure marketing tasks and strategies are aligned with business goals.