High Bridge Consulting LLC
Connecting Drive with Success
Director, Development Marketing – Part-time
Location
New Jersey
Posted
97 days ago
Salary
$55 - $60 / hour
10 yrs expEnglishWord Press
Job Description
• This role will oversee all things related to lead generation for the Development Marketing organization while our full-time team member is on maternity leave.
• The position will manage and deliver key marketing campaigns, website and chat optimizations, paid media, email and campaign reporting.
• Project & vendor management – Coordinate with agencies, designers, developers, and external partners to deliver creative, digital, print, and event assets on time.
• Email development and execution – Use Stensul modules to adapt templates, resize images, and bring creative judgment to newsletters, campaigns, and third-party deployments.
• Marketing copy – Draft copy and provide copy feedback across marketing channels, from e-mail, website, ads, etc.
• Paid media – Act as an informed counterpart to agencies, ensuring campaigns reflect business priorities and franchise development goals.
• Analytics & reporting mindset – Interpret performance data and partner with analytics agencies for deeper pulls or dashboard setup.
Job Requirements
- 10+ years marketing experience.
- B2B marketing experience is a plus.
- Detail-oriented project coordination – able to manage multiple overlapping campaigns (conferences, ads, whitepapers, emails) while maintaining accuracy in copy, compliance, legal reviews, and brand standards.
- Problem-solving & judgment – able to identify issues quickly, troubleshoot, and escalate to the right vendor or partner when needed.
- Comfort working with Martech platforms is a plus – including WordPress (site updates, landing pages), Salesforce Pardot/Account Engagement (email deployment, journeys), and related tools like Stensul, Mailchimp, and Drift/chatbot systems.
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