• Responsible for growing Richelieu’s sales with cabinet makers, kitchen dealers, kitchen manufacturers, and architectural woodworkers through the successful leadership of their outside sales team • Ensure that costs are in control, affect a high level of employee drive and motivation, and provide quality training towards their sales force • Lead, coach, and mentor a team of Outside Sales Representatives • Join team of Outside Sales Representatives on field sales calls with existing and prospective customers, providing positive as well as constructive feedback • Provide ongoing training and development towards the sales team including consultative selling skills, effective business-building methodologies, and product knowledge • Hold direct selling responsibility for a set of your own customer accounts • Direct and monitor all sales activities for the region, maintaining accountability for required budgets and sales targets • Manage individual sales representative performance by setting clear expectations and promoting a high-performance culture • Establish and monitor a proper product mix in order to maximize gross margin • Coordinate promotions with the sales and marketing teams • Organizing and leading Regional Sales Meetings