We securely connect everything to make anything possible.
Principal Product Marketing Manager, Security Storytelling
Location
United States
Posted
2 days ago
Salary
Not specified
Job Description
Role Description
We are looking for a Chief Storyteller to shape customer and industry perception and own the strategic positioning for Splunk Security. You won't just follow the market; you will drive it. You’ll collaborate with leaders to distill disruptive innovations and trends into resonant, outcome-driven narratives. In this highly visible role, you will influence how the world’s most influential organizations view Splunk and the future of security—ensuring we remain at the center of this vital conversation.
Your Impact
-
Define and Drive the Narrative:
- Craft the top-level messaging and strategic narrative for Splunk Security to ensure consistency across the portfolio and cut through the noise of a crowded market.
-
Executive Storytelling & Keynotes:
- Lead the development of high-impact presentations, scripts, and decks for major stages (sales kick-offs, industry conferences, customer summits) and executive briefings events.
-
Drive Awareness & Perception:
- Build out critical, high-value thought leadership assets—white papers, visuals, blogs, vision decks, and videos—that spur conversation and elevate Splunk’s point of view among customers, industry leaders and analysts.
-
Market Vision & Trends:
- Synthesize security landscape trends (SIEM, XDR, AI, Threat Intel) and competitor movements into actionable insights and forward-looking thought leadership content.
-
Translate Technology to Value:
- Act as the "translator" between technical product teams and non-technical executive audiences, surfacing the bits and bytes into compelling value-driven stories.
-
Strategic Alignment:
- Partner with sales, product, and cross-functional leadership to refine and test messaging effectiveness, reflecting the needs of the customer and ensuring on the ground outcomes.
Qualifications
- 6+ years of experience in Product Marketing, Corporate Strategy, Strategic Communications, or a related field within the technology sector.
- 3+ years in cybersecurity or adjacent markets, with a deep understanding of the SOC, the pressure on the CISO, and the language of the industry and customer.
Requirements
- Master Storyteller: A portfolio demonstrating the ability to write powerful, concise, and persuasive content in various formats from center stage to infographic to drive industry leadership.
- Executive Presence: Proven experience working with and influencing senior executives (VPs, C-level) and orchestrating and navigating complex stakeholder processes.
- Data-driven: Understand how to leverage seller and product telemetry, message-testing and external research to ensure story-telling is grounded in the customer.
- Agility & Ownership: Ability to manage multiple high-stakes projects with competing timelines and drive projects from rough ideas to polished deliverables in a timely and collaborative manner.
- Visual Strategy: Ability to structure presentations visually and storyboard keynote decks that maintain high audience engagement, working with designers or independently.
- Tech-Savvy: Comfortable sitting in technical briefings and asking the right questions to extract a product's core customer value and differentiation.
- Relevant experience in areas such as journalism, evangelism, speechwriting, or analyst relations.
- Deep expertise in AI/ML impacts on the security landscape.
Benefits
- Medical, dental and vision insurance.
- 401(k) plan with a Cisco matching contribution.
- Paid parental leave.
- Short and long-term disability coverage.
- Basic life insurance.
- 10 paid holidays per full calendar year, plus 1 floating holiday for non-exempt employees.
- 1 paid day off for employee’s birthday, paid year-end holiday shutdown, and 4 paid days off for personal wellness determined by Cisco.
- Non-exempt employees receive 16 days of paid vacation time per full calendar year.
- Exempt employees participate in Cisco’s flexible vacation time off program.
- 80 hours of sick time off provided on hire date and each January 1st thereafter.
- Optional 10 paid days per full calendar year to volunteer.
Job Requirements
- 6+ years of experience in Product Marketing, Corporate Strategy, Strategic Communications, or a related field within the technology sector.
- 3+ years in cybersecurity or adjacent markets, with a deep understanding of the SOC, the pressure on the CISO, and the language of the industry and customer.
- Master Storyteller: A portfolio demonstrating the ability to write powerful, concise, and persuasive content in various formats from center stage to infographic to drive industry leadership.
- Executive Presence: Proven experience working with and influencing senior executives (VPs, C-level) and orchestrating and navigating complex stakeholder processes.
- Data-driven: Understand how to leverage seller and product telemetry, message-testing and external research to ensure story-telling is grounded in the customer.
- Agility & Ownership: Ability to manage multiple high-stakes projects with competing timelines and drive projects from rough ideas to polished deliverables in a timely and collaborative manner.
- Visual Strategy: Ability to structure presentations visually and storyboard keynote decks that maintain high audience engagement, working with designers or independently.
- Tech-Savvy: Comfortable sitting in technical briefings and asking the right questions to extract a product's core customer value and differentiation.
- Relevant experience in areas such as journalism, evangelism, speechwriting, or analyst relations.
- Deep expertise in AI/ML impacts on the security landscape.
Benefits
- Medical, dental and vision insurance.
- 401(k) plan with a Cisco matching contribution.
- Paid parental leave.
- Short and long-term disability coverage.
- Basic life insurance.
- 10 paid holidays per full calendar year, plus 1 floating holiday for non-exempt employees.
- 1 paid day off for employee’s birthday, paid year-end holiday shutdown, and 4 paid days off for personal wellness determined by Cisco.
- Non-exempt employees receive 16 days of paid vacation time per full calendar year.
- Exempt employees participate in Cisco’s flexible vacation time off program.
- 80 hours of sick time off provided on hire date and each January 1st thereafter.
- Optional 10 paid days per full calendar year to volunteer.
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