• Own and propel our revenue systems and data architecture • Serve as the systems owner for Salesforce and adjacent revenue tooling. • Drive the roadmap for data model, automation and workflow improvements. • Proactively identify gaps in metric definitions or data quality and drive resolution before they affect business decisions. • Build scalable workflows and automations to support GTM execution • Build automated pipeline analysis and alerting using Claude and Salesforce. • Design and implement Chili Piper + Salesforce automations to streamline SDR-AE handoffs. • Manage enrichment workflows (e.g., Clay → Salesforce) to ensure high-quality account and lead data. • Build automated event lead enrichment and routing workflows. • Lead and execute a Salesforce de-duplication initiative to improve data integrity. • Drive policy design and operational rigor as the GTM team scales • Design, implement, and enforce Revenue Operations policies that support a growing sales and marketing organization. • Translate ambiguous operational questions (e.g., how to handle low-intent inbound leads) into clear, enforceable system behavior. • Proactively build and maintain a systems roadmap that scales with the company, ensuring no process or tool becomes a bottleneck • Manage tool implementation, enablement and adoption • Own the rollout of new revenue tools, ensuring clean data flow, clear documentation, and strong internal adoption. • Partner with stakeholders across Sales, Marketing, and Customer Success to ensure systems meet real workflow needs. • Drive cross-functional alignment on systems and process decisions without needing direction on what to prioritize. • Understand the business and drive visibility through reporting and dashboards • Own full-funnel revenue reporting and dashboards used by the revenue team. • Ensure metrics are trusted, definitions are clear, and reporting scales with the business.