Amplity Health
A pure-play pharmaceutical commercialization company helping clients navigate the road from product to patient.
Lead Generation Leader
Location
Florida + 4 moreAll locations: Florida, Kentucky, Pennsylvania, South Carolina, Tennessee
Posted
20 hours ago
Salary
Not specified
Bachelor Degree5 yrs expEnglish
Job Description
• Develop and coach a high performing LeadGen team, providing guidance on outreach strategies, campaign execution, and performance metrics.
• Actively participate in lead generation activities, including outbound prospecting.
• Integrate the Salesforce Sales Engagement Module for omnichannel campaigns (email, calling, SMS, and LinkedIn messaging).
• Drive the creation and execution of impactful omnichannel campaigns tailored to Ideal Customer Profiles (ICPs) and target audiences.
• Ensure follow-up on inbound leads generated by campaigns, qualifying opportunities, and preparing detailed briefing documents for Business Development handoff.
• Leverage real-time analytics and Salesforce dashboards to track campaign performance, contact quality, conversion rates, and overall impact.
• Provide regular reporting and insights to key stakeholders, recommending adjustments to optimize outreach strategies.
• Ensure transparent communication of KPIs and performance metrics across the organization.
Job Requirements
- Bachelor’s degree from an accredited institution
- 5+ years of experience in outbound sales, business development, or lead generation in a B2B environment
- Experience in the pharmaceutical or life sciences industry with progressively increasing responsibilities in Sales, Marketing, Commercial Operations, or Business Development is a plus
- Experience leading a team with measured results
- Willingness to work in multiple time zones
- Proven track record of success in driving lead generation campaigns and implementing new tools or technologies in excess of $3M annually
- Expertise in Salesforce Sales Engagement Module and other CRM tools
- Strong organizational skills and attention to detail, with the ability to manage multiple priorities effectively
- Self-motivated and results-driven, with a focus on achieving and exceeding sales targets
- Residence in Eastern or Central time zone strongly preferred.
Benefits
- medical, dental, vision
- 401K
- generous PTO
- employer funded mental wellness program
- life insurance
- long-term disability
- short-term disability
- competitive base salary