• Build, mentor, and grow high-performing engineering teams. • Guide software and data engineers directly, while partnering with analysts to ensure output is accurate and actionable. • Create a culture of collaboration, innovation, and continuous learning. • Translate business and product requirements into clear technical specifications. • Oversee the design, development, testing, and deployment of scalable, secure systems for customer data, event capture, and attribution. • Champion best practices — Agile methods, code reviews, CI/CD, observability, and operational excellence. • Manage multiple projects and priorities, ensuring timely delivery of high-impact outcomes. • Work closely with product managers, marketing, sales, customer success, and data teams to align on requirements and deliverables. • Make strategic technology and process decisions that accelerate delivery and create measurable business value in customer acquisition, conversion, and retention. • Regularly collaborate with senior leadership on cross-functional initiatives that drive company growth.