• Recruit, hire, and onboard Hospice marketers and business development professionals (community liaisons) to build referral partnerships. • Develop comprehensive training programs for new and existing marketing staff on Hospice services, target markets, and sales methodologies. • Implement performance management systems, including goal setting, regular coaching, and performance reviews. • Establish territory assignments and coverage models to optimize market penetration. • Build and maintain strategic relationships with regional health systems, medical groups, and enterprise clients. • Develop partnerships with Medicare Advantage plans, Medicaid managed care organizations, and commercial insurance providers. • Cultivate relationships with senior living communities, assisted living facilities, and continuing care retirement communities. • Establish connections with physician practices, specialty clinics, and hospital discharge planning teams. • Represent Ennoble Care at regional healthcare conferences, medical society meetings, and industry events. • Oversee sales reporting and analytics functions with support from the data analytics team. • Utilize key performance indicators (KPIs) and dashboards to track marketing team performance, pipeline health, and conversion rates. • Analyze market trends, referral patterns, and competitive intelligence to inform strategic decisions. • Create regular reporting cadences for executive leadership on sales performance, market opportunities, and growth projections. • Implement CRM systems and sales tracking tools to optimize lead management and follow-up processes. • Drive consistent achievement of quarterly and annual revenue targets for the Hospice division. • Recommend pricing strategies and contract structures that ensure profitable growth. • Monitor market trends, competitive landscape, and customer feedback to inform strategic decisions. • Collaborate with clinical leadership to ensure service delivery capabilities align with sales commitments. • Partner with Clinical Operations to ensure seamless service delivery and client satisfaction. • Work closely with Marketing to develop lead-generation campaigns and sales-enablement materials. • Coordinate with Finance on contract terms, pricing models, and revenue recognition. • Collaborate with Quality and Compliance teams to maintain regulatory adherence and clinical standards.